The fourth edition of EntertainmentPulse will be staged from 17-20 March 2025 riding on the Hong Kong International Film & TV Market (FILMART) - the largest cross-media, entertainment content-trading marketplace in Asia. The duo will serve as the one-stop platform for the industry to navigate the latest trends and opportunities in Asia and beyond.
The 4-day conference will bring together distinguished industry leaders worldwide for in-depth discussions on a plethora of topics, including the boom of OTT Platforms, way forward for content creation and programme format, the application for generative artificial intelligence and many more. Attendees will gain market insights and obtain market intelligence to stay afloat in this ever-changing environment.
Key industry players, ranging from producer to investor, platform provider to distributor, etc. are expected to converge at EntertainmentPulse next March. Join us for these interactive exchanges and explore boundless business potential.
The strengths of Hong Kong film continue to develop with more diversified themes and new talents joining the industry, to meet the expectation of the increasingly demanding audience, I am confident that the old and new generations of filmmakers can come together to reinvigorate the local film industry.”Gordon Lam, Hong Kong Actor and Film Producer
We are constantly on the lookout for new subjects. Themes based on the reality of daily life are very well-received in international markets.”Karen Fu, CEO, Huace Group
Collectibles are not the endgame for NFTs at all – this is just the beginning. We will see how people use this sense of digital ownership as a foundation to activate communities and gain a much more hands-on participation in the content they love.”Melody Hildebrandt, Chief Information Security Officer, Fox and President, Blockchain Creative Labs (BCL)
Beneath our storytelling lie family values, humanity and love. This is what we are good at, and we should keep it going.”Takonkiet Viravan, Group CEO, The ONE Enterprise
Investment in content is growing significantly, and it is expected to grow in the next three years.”Vivek Couto, Executive Director, Media Partners Asia
As a technology-based entertainment company, we are committed to providing users with enriched content and premium viewing experience through technological innovation.Advanced technologies such as AI is the driving force behind our user-centric entertainment service platform, enabling us to explore innovative forms for content creation, distribution and monetization.”Wenfeng Liu, Chief Technology Officer, iQIYI Inc.
Many producers gave up offline distribution all together in favour of online broadcast during the pandemic—a strategy we predict will become more popular in the future.”Jez Zhang, CEO & Chief Analyst, iiMedia Research Group
According to a recent survey, 79% of movie-goers expect to visit frequently and 16% say they plan to go even more often. People are seeing the value of streaming co-existing with physical theatres. I have great hope that both will exist long into the future.”Chris Payne, Head of International Relations, New Zealand Film Commission
When the younger generation only has an 8-minute attention span, the rise of super apps increases the competition for users’ time among content creators.”Dominique Ullmann, Dominique Ullmann
Advertising money is shrinking. Content creators need to be more creative in order to create new revenue pillars.”Fred Chong, Founder and Group CEO, WebTVAsia
The movie Industry in Mainland China is open as we are now embracing different cultures. As cultural workers, we have to make good productions so that more people around the world can accept what we create. Generally speaking, the quality of Chinese movies is going up, including technology, creativity and production capability. As we walk alongside the core values of Chinese culture to produce great movies, we will be able to export our culture to the world, allowing people to understand the beauty of Chinese films. ”Jiang De Fu, COO, Bona Film Group & Chairperson, Guangzhou Film Association
Nowadays, people's entertainment time is fragmented. One can choose what to spend his/her time on, whether they are short videos, reels, mobile games, or a drama series. We cannot move forward by maintaining our status quo, but by constant innovation. It is important to work with young and creative talents, giving them the resources and support they need to bring in refreshing elements to the target audience from time to time.”Hou Hong Liang, Chairman and Producer, Daylight Entertainment Co., Ltd.
We should produce content for the expectation of our content. If Asian creators make a plan to create content for the west, the local market will easily be forgotten and focus will be lost. Instead, we need to understand the trend and situation of our target market. We need validation from our primary audience before our productions start appealing to the western side of the world. ”Sanmesh Thakur, Executive VP & Territory Head – APAC, ZEE Entertainment Enterprises Limited
Years ago, it was easy to get permission to make a film by simply telling your boss about the main cast and the theme. That is not the case anymore - you have to have the entire script before you can convince people. Afterall, it is the script that gives confidence to the investors and actors. Without the script, we cannot go anywhere. ”Jack Ng Wai-Lun, Screenwriter and Director
In recent years, Chinese audiences have become increasingly attracted to works with Chinese cultural characteristics. Most of the popular works are closely related to current social phenomena, viewers' lives and emotions, which easily resonate with people. The audience can see their daily lives in the films, allowing more interesting discussions to generate amongst themselves. ”Chen Liao Yu, Chief Director, Shanghai Animation Film Studio Co Ltd